Hand holding an AURA COFFEE cobalt blue cup
SOURCESERVERETURN

NothingWasted

MATCHAEST. 2026ATHENS

No badges. No buzzwords. Just decisions we can show you.

Sustainability at AURA is an operations problem, not a marketing one. It lives in the contracts we sign, the cup we hand you and what happens to that cup ninety minutes later.

0%Traceable lots
€0Back per returned cup
0 wksMax from roast to cup
0Plastic liners
0101 / Principle

Traceable, not decorative

Every bag we open carries a farm name, a harvest window and a price we can defend out loud. If we cannot trace it, we do not pour it.

0202 / Principle

Priced for the everyday

Green coffee moves with the market. Our menu does not. We absorb the spikes so a serious espresso stays a daily habit, not a treat.

0303 / Principle

Built for speed and for staying

Ninety seconds to the door or an hour at the counter — the ceramic, the paper cup and the reusable all get the same recipe and the same care.

0404 / Principle

No shortcuts we hide

Where we are still improving, we write it down here instead of printing a leaf on the cup and calling it progress.

BeanProvenance

Coffee

Single-origin lots bought on long agreements rather than spot deals, so the farm knows next season is paid for. Roasted in small batches and served inside three weeks of the roast date.

Matcha

Shade-grown ceremonial grade, milled slowly so the leaf keeps its colour, and batch-tested for heavy metals before it ever reaches a whisk.

Milk & Water

Greek dairy from nearby farms, plant options that steam properly instead of splitting, and filtered water tuned for extraction rather than habit.

What yourcup is made of

Paper

Hot drinks leave in a single-material cup: no plastic film inside, so it goes into paper recycling in one piece.

  • Unlined board, compostable lid
  • One material, one bin
  • Printed with water-based ink
AURA COFFEE hot cup with cobalt lid

Cold & Matcha

Iced drinks and matcha come in a cup made largely from recycled plastic, paired with a paper straw that breaks down.

  • Majority recycled content
  • Compostable paper straw
  • Recyclable a second time
AURA COFFEE iced matcha cup

Ceramic & Glass

Our favourite pour. Drinking in costs you nothing extra, tastes fuller and produces no packaging at all.

  • Zero packaging
  • Available at every counter
  • Always the default if you stay
Drink in

The €1return loop

The cleanest cup is the one that comes back. Here is the whole arrangement — three steps, no app required.

1

Order

Ask for your drink in a reusable AURA cup at the kiosk. No deposit theatre, no queue penalty.

2

Drink

Take it to the office, the bench, the tram. It is built to survive the commute and the second refill.

3

Return

Bring it back to any AURA counter and we put a €1 credit straight onto your next order.

Still on our list

We are working on published harvest data for every lot, a refill discount for personal cups, and cutting the delivery runs that keep the kiosk stocked. When those land, they get written here — with dates, not adjectives.

ENERGY AMONG US ✦ ENERGY AMONG US ✦ ENERGY AMONG US ✦ ENERGY AMONG US ✦ ENERGY AMONG US ✦ ENERGY AMONG US ✦ ENERGY AMONG US ✦ ENERGY AMONG US ✦ ENERGY AMONG US ✦ ENERGY AMONG US ✦ ENERGY AMONG US ✦ ENERGY AMONG US ✦ ENERGY AMONG US ✦ ENERGY AMONG US ✦ ENERGY AMONG US ✦ ENERGY AMONG US ✦